Greetings, my friends, thank you for joining in once again. Today I feel like having a philosophical discussion with you, guys, so, I encourage y’all to hop in and share your recondite thoughts (oh yeah, don’t just let me do all the work, guys). Alright, so, the subject I wanna talk to you folks about is evolution. Not RE-volution, as certain experts in the industry of Toyota love to chat some much about. No, I don’t think anything even remotely resembling a revolution is gonna happen in the nearest future; I’m talking 10 to 20 years, or even more. Revolution is something of a blast, you know, like the birth of a new star – you need an explosion, in order for a new life to begin.
The same applies to the automobile industry. And plus, it’s not a one-man job. I mean, you need the majority of the big players in the industry (or, the sandbox, like my nephew likes to say), to start something completely new, something, that’s gonna make the market change. And I don’t see any of the significant manufacturers stepping in that direction.
Yeah, sure, we got experimental vehicles, run by the power of the sun, the power of the will, we got Toyota’s conceptual FV2 and i-Road, but, that’s like a child’s game to me, really. I mean, back in the day, when Ford managed to dominate the world with their first automobiles – that was a completely new offer on the market. You had horses, and now you had cars – a completely new thing. The poor animals couldn’t compete for long, and the machines eventually took over (yep, that’s where the “Horsepower” technological term comes from).
The Fast Without The Furious
We need something like that right now, guys. I know, I know, that’s not even in the remote plans of any major company, but, you know what they say – a guy can hope (well, actually, that’s “A girl can hope”). The last time something more or less exciting happened, was when Toyota took the market by surprise with its iconic sports cars, and stole the show. They were lean, mean, and pretty damn cool. Every boy on the block wanted them, hell, even grown man used to dream about them like they were some kind of a miracle.
That was about the same time when the first Fast and Furious movie hit the theaters. Late Paul Walker’s character drove around the city in a fancy-looking Toyota Supra, and everybody wanted to be like him. Now, that’s what I’m talking about. Yeah, that definitely was a little revolution. A little earthquake, if you will.
Video Toyota F1 Concept
Let The Industry Shake
Alright, guys, my last wish in the previous article was for us to go through another big event, like the one with Toyota’s fancy sports cars back in the 2000’s. That’s what the industry needs right now – if not a big-bad RE-volution, like Mr. Ford did, then something like that. Something, that’ll make grown men turn into little boys, and get excitement back into their eyes. Honestly, I don’t actually know what’s gonna happen to the industry in the upcoming years (a little secret – nobody really knows), but a good shake-up would be nice.
So, what do we have now? In the battle of cataclysm vs. eclecticism, the latter won. Don’t get me wrong, I still get excited about new brands, new editions, new version, I really love attending different auto shows and dealerships, and it always gets my heart pumping; so, don’t think I’m a grouchy old dude, who’s always reminiscing about the old days and condemns everything that’s happening in the industry of Toyota right now. No, I’m far from it, thank God!
The Calm Before The (Long-Awaited) Storm
And even so, I still think a fresh rush of blood is in order. Toyota, my favorite automobile manufacturer, the Japanese old-timer, may be the only one who’s trying to make some moves in the market. I love their best-selling brands, like Camry, Corolla, Tacoma, and Prius, but right now I’m talking about the new Sporty editions of the Camry and Corolla, which were shown to the world at the 2015 Chicago Auto Show. I was expecting the return of the Supra, to be honest, not a sporty remake of the “family sedans”, but, well, I guess it is what it is.
What’s more important is that this stoke from the Japanese could very well be the dawn (or rather, the return) of Toyota’s dominance on the sports-car market. Actually, there’s that mystical FT-1 Concept, that everybody’s talking about, but I don’t think it’s gonna be Toyota’s only major move. No, I think that the Japanese haven’t said their weighty word yet, and when they do, they’ll make sure that we all hear it.
The Bright And Glorious Future
So, as I said, what we have today is eclecticism. Various companies all around the world snatch cool developments from the rival camps, and claim those to be their own certified achievements. Take a look at what’s been happening in the industry: Toyota scored big with the “Family” emphasis on the Camry, and everybody started making affordable and reliable sedans. The Prius did a tiny revolution with the fuel-efficiency system, and all the other major players today are going in the same direction. BMW broke through with the M6 coupe, and everybody followed. Companies are stealing ideas from each other, and don’t even feel bad about it (well, maybe a little bit).
Now, I’m an optimist, you know, a guy who sees only the best in things, so, I’m confident that some big changes are upon us, a cataclysm, if you will. I’m not saying something huge is gonna happen tomorrow, or the day after that, but, soon, ladies and gentlemen, soon. And guess what – I’m sure, that you and I will live to see those changes come to life. I firmly believe that!